# Fuel your ads strategy with UGC

Turn on a steady flow of UGC to scale creative ad testing, maximize conversions, and lower acquisition costs.

## The best-performing ads are made by creators, not **brands**.

## The best-performing ads are made by **creators,** not brands.

## How UGC paid ads work on Aspire

## Trustworthy first-party integration

Direct API connections with Meta and TikTok means **reliable data**, **secure connections**, and **never getting penalized** for using third-party workarounds.

## Consistently test 1000s of ad creatives

Where else can you source 500 videos and images to optimize on Instagram, Facebook, and TikTok? Build a **continuous pipeline** of creative ad assets.

## Capture content in any setting

Want to showcase your product in five different living rooms? Used by families, students, and moms? A mix of unboxing, product demos, and vlogs? Task creators to cook up a variety of content so you can **A/B test ad creatives** and **optimize performance**.

## High-quality content at affordable rates

Say goodbye to overly produced photo shoots and expensive content studios. Create more relatable content at a **fraction of the cost**.

## Easy permissioning and usage rights

Eliminate the headache of securing licensing and granting advertiser access to white label content for ads. **Easily request ad permissions** and access duration.

## Security, reliability, and trust with direct API integrations

### Meta Partnership Ads

Building relationships is a crucial aspect of this step, but it is not a determining factor in the success of the AI approach.

### Meta Allowlisting

The only first-party allowlisting integration

### TikTok Spark Ads

Request content, creator sends Spark Code, input into TikTok Ads Manager, Ad live on TikTok.