# Is EMV BS? Measuring the Value of Influencer Content

October 26, 2021

These marketers have a secret weapon that boosts brand ROI…

And it’s influencer-generated content. Speakers from Owlet and Minted sit down to discuss how content fuels their funnel, their tips for promoting that content across paid and organic channels, and the metrics that matter most to them.

## Speakers

### Krista Weaver
Director, Social & Influencer, Owlet

### Emily Dunn
Head of Influencer, Minted

### Cody Liebman
SVP of Revenue, Aspire

## Register today!